Gaming, eSports & Interactive Media

Arent Fox coaches major players in the gaming, eSports, and interactive media industries as they level up in the business decisions, product developments, and technology advancements that drive their user experience.

Remaining competitive in the gaming, eSports, and interactive media industries requires strategic business decisions ranging from engaging marketing partners and sponsorships; clearing, creating, and protecting intellectual property; developing data governance policies; negotiating transactions; and litigation. Our interdisciplinary team advises clients in the diverse and distinct ways they go to market with gaming enterprises, such as online gaming platforms, mobile apps, console and non-console games, cross-platform software, and other interactive media, and with gambling enterprises, such as casinos (traditional and online), internet gambling operations, and affiliated manufacturers and service providers. 

Our clients include casinos, gaming and app developers and distributors, interactive software companies, digital technology developers, advertising agencies and platforms, cloud computing and storage services, payment processors, individual and team brands, sponsors and investors, and online content and media publishers.

What We Do:

  • Advertising & Promotions
  • Complex Litigation
  • Privacy, Cybersecurity & Data Protection
  • eCommerce & Payments
  • Intellectual Property
  • Investigations
  • Labor & Employment
  • Real Estate
  • Regulatory Compliance
  • Transactions

Areas of Focus

  • Advertising & regulatory compliance
  • Behavioral tracking & consumer data
  • COPPA
  • Content clearance
  • Copyright, patent, & trademark policing, enforcement, infringements & litigation
  • Cross border data transfer
  • Data collection, use, storage & transfer
  • Data incident prevention & response
  • eCommerce & in-app purchasing
  • Employment issues, agreements & litigation
  • eSports
  • Fantasy sports
  • Gambling law compliance
  • GDPR & CaCPA compliance
  • Government relations
  • Influencers (including influencer agreements) & user-generated content
  • Insertion orders & ad placement issues
  • Litigation & investigations
  • Payment processing, electronic fund transfers & mobile payments
  • Privacy policies, programs & audits
  • Product platform review
  • Promotions, sweepstakes & contests
  • Publicity rights
  • Real estate
  • Social media
  • Sponsorship transactions
  • Streaming services
  • Third party partnerships
  • Trade secrets